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Enlightenment of Change

Apr 20, 2020

Connie’s quote today is by ~ Brian Tracy

Approach each customer with the idea of helping him or her solve a problem or achieve a goal, not selling a product or service.

How do you feel when you are helping a client improve their situation for the better? It feels good? Right? So why when we say we need to sell new options to clients who need our service we start to feel icky and uncomfortable? What's the difference? The only difference in my two sentences is the word sales.

Like Brian Tracy said in my quote, helping each customer with the idea of selling to solve a problem is always the goal. It's our responsibility as salespeople to help educate people as to the options available to help their situation!

Today, I am doing a third show about the state of affairs we are all facing with COVID-19. My guest is Lori Anne Reeves and she is not only an expert on leadership she is an experienced Psychotherapist. We are going to discuss her new book, The Easy Ask: Make More Money Having Simple Sales Conversations.

In her book she unravels the psychology behind sales, leading and running a thriving business. LoriAnne is a Sales & Business Strategist, Professional Psychotherapist, Speaker & Writer, and Premier Success Coach.

As an entrepreneur for over 20 years, LoriAnne helps her clients understand how a business model, sales and marketing plans all align to work together for growth, profit, and sustainability in business.

Please help me welcome LoriAnne back to the show for our mini-series on sales, leadership, and psychology as we all navigate the COVID -19 virus!

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